Travel

The state’s official travel slogan aptly captures its allure: “Texas, It’s Like A Whole Other Country.” More than 200 million people visit Texas annually—70 percent are leisure travelers, and 30 percent are traveling for business. International travelers account for approximately 10 percent of Texas’s total visitor spending.

The five countries with the highest visitation numbers are Mexico, Canada, the United Kingdom, Germany, and France. The top five destination cities for out-of-state visitors are Dallas/Fort Worth [1], Houston [2], various “rural Texas destinations,” San Antonio [3], and Austin [4]. The top five tourist sites are the Alamo [5], the San Antonio River Walk [6], outlet malls in San Marcos [7] (south of Austin), Sea World of Texas [8] (San Antonio), and the Six Flags Over Texas [9] amusement park near Dallas.