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Jack London Square (www.jacklondonsquare.com) is a great place to go if you’re new to shopping in Oakland. Down on Oakland’s surprisingly pretty waterfront, the Square is a bustling crowd of tourists and locals come to eat, shop, or catch a movie. The shops here tend toward the big chains.
For more local, specialized shops with a neighborhood feel, head to Rockridge (bwtn. Alcatraz Ave. and 51st St.) or Piedmont. In Rockridge, foodies will want to explore epicurian Market Hall (5655 College Ave.), while bookworms get their fix at well-regarded and independent Diesel Bookstore (5433 College Ave., 510/653-9965).
At the foot of the Oakland Hills, the Piedmont district’s main draw is the delightfully retro Fenton’s Creamery (4226 Piedmont Ave., 510/658-7000) which has been serving scoops since 1894. A local theater, antique shops, and several restaurants line the easily walkable neighborhood.
© Liz Hamill Scott from Moon California, 2nd Edition
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Moon Travel Guides make independent travel and outdoor exploration fun and accessible. With expert and adventurous travel writers delivering a mix of honest insight, first-rate strategic travel advice, insider travel tips and an essential dose of humor, Moon Travel Guides ensure that travelers have an uncommon and entirely satisfying experience. Each travel book is filled with unique trip ideas, easy-to-use maps, and detailed information on sights, restaurants, and accommodations. Moon Travel Guides not only point you in the right direction, they inspire new ideas and adventure. Whether you are seeking a relaxing beach trip to Hawaii, or an adventure travel trip to the rainforests of Costa Rica, Moon guidebooks—and Moon.com—are with you every step of the way. Founded in 1973, the Moon Travel Guides series includes Moon Handbooks, Moon Outdoors, Moon Metro, Moon Living Abroad and Moon Spotlight travel books. Moon is based in Berkeley, California and is a proud member of the Perseus Books Group.